Your employer brand is your organization's "trust mark".  It is the sum of your parts, what makes you unique, what you stand for, but it also communicates your employer brand promise i.e. what is in it for the employee!

The correct employer branding gives you a competitive advantage through attracting the ideal candidates.  However “Top talent” does not necessarily mean "right fit."  You must research who your target market is and identify the kinds of people who match.  A strong employer brand and a compelling employment offer that connects with your "best fit" talent will drive the right applicants your way.

Your Online Image Campaign

The Internet is a crucial part of a balanced media portfolio.  Moreover, it is an excellent media to communicate an innovative, cosmopolitan and positive employer image.  With online image campaigns, Aktor Interactive can advise on job board selection in terms of target group and geographical zone, thus raising your profile within your target group.

Our approach:

• We analyse your existing online activities
• We then develop bespoke national/international online media plans for each type of vacancy you have along with our recommendations based upon our independent in-house statistics
• We can advise on the communication tools available to you (banners, buttons, skyscrapers, etc.)
• If needs be, we can go one step further and offer Graphic design solutions too

Contact
You wish to get further information?
E-mail us at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it or call our consultants on +33 4 37 60 25 52